Graphic Designer - Marketing

Zycus is a global leader in Source-to-Pay (S2P) procurement software, helping large enterprises drive efficiency, compliance, and measurable value across their procurement and finance operations. Trusted by leading Fortune 1000 organizations worldwide, Zycus enables procurement teams to move from cost control to strategic value creation.

At the core of Zycus’ platform is Merlin AI, an advanced AI-powered engine that brings intelligence, automation, and predictive insights across the entire procurement lifecycle—from sourcing and contract management to procurement, invoicing, and supplier management. Merlin AI empowers Chief Procurement Officers and finance leaders to make faster, smarter decisions with real-time visibility and actionable insights.

Zycus is consistently recognized by top industry analysts such as Gartner, Forrester, and IDC for its innovation, depth of functionality, and strong customer outcomes. Known for its enterprise-grade solutions, global delivery model, and customer-first mindset, Zycus partners closely with organizations to modernize procurement and unlock long-term business value.

With a strong global presence across North America, EMEA, and APAC, Zycus continues to invest aggressively in product innovation, AI-led capabilities, and brand leadership—shaping the future of intelligent procurement.

We Are An Equal Opportunity Employer:
Zycus is committed to providing equal opportunities in employment and creating an inclusive work environment. We do not discriminate against applicants on the basis of race, color, religion, gender, sexual orientation, national origin, age, disability, or any other legally protected characteristic. All hiring decisions will be based solely on qualifications, skills, and experience relevant to the job requirements.

We are looking for a creative, detail-oriented, and execution-focused Graphic Designer who can translate marketing ideas into compelling visual and video content.

The ideal candidate will have strong expertise in graphic design, hands-on video editing, and AI-powered creative tools. This role will work closely with marketing, content, and internal teams to create high-impact visual assets that strengthen brand presence and support marketing campaigns across digital and offline platforms.

If you enjoy turning concepts into visually engaging designs, creating short-form video content, experimenting with AI tools, and working in a fast-paced marketing environment, this role will give you the opportunity to create meaningful and high-impact work.

Key Responsibilities

1. Graphic Design & Marketing Creatives

• Design high-quality marketing collaterals including brochures, banners, social media creatives, emailers, presentations, advertisements, promotional assets, and event materials.

• Create visual assets for websites, campaign landing pages, blogs, digital campaigns, and other marketing channels.

• Develop creatives for product launches, campaigns, brand initiatives, events, webinars, and internal marketing activities.

• Translate marketing briefs and campaign objectives into visually compelling designs.

• Create multiple creative concepts and formats based on campaign requirements and target audiences.

• Adapt designs across different platforms, dimensions, and communication formats while maintaining visual quality.

2. Video Editing & Motion Graphics

• Create and edit short-form videos, promotional videos, social media videos, product videos, event videos, and marketing content.

• Edit raw footage into engaging and polished video content suitable for digital and social platforms.

• Add text, transitions, animations, graphics, music, voiceovers, subtitles, and other visual elements to videos.

• Create basic to intermediate motion graphics and animated content for marketing campaigns.

• Repurpose existing marketing content into different video formats for platforms such as LinkedIn, YouTube, websites, and other digital channels.

• Work with marketing and content teams to develop video concepts aligned with campaign objectives.

• Ensure videos are delivered in the appropriate formats, resolutions, aspect ratios, and specifications for different platforms.

3. AI-Powered Creative Production

• Use AI-powered design and video tools to improve creative production speed, quality, and experimentation.

• Leverage AI tools for image generation, video generation, creative ideation, mockups, background removal, image enhancement, content variations, and visual experimentation.

• Explore and experiment with emerging AI tools to improve creative workflows and production efficiency.

• Use AI-assisted workflows to create multiple creative concepts and variations quickly.

• Combine traditional design skills with AI tools while maintaining brand consistency, quality, originality, and creative judgment.

• Stay updated on new AI-powered design, image, and video creation tools relevant to marketing and brand communication.

4. Brand Consistency

• Ensure all creative assets strictly follow brand guidelines, visual identity, typography, color, layout, and design standards.

• Maintain consistent visual communication across digital and offline marketing channels.

• Support the development and evolution of brand assets and visual templates.

• Ensure consistency across static designs, videos, presentations, social media content, and campaign materials.

5. Campaign & Event Design

• Develop creative assets for marketing campaigns, product launches, webinars, conferences, events, and promotional activities.

• Create event-specific designs including banners, invitations, presentations, social media creatives, booth graphics, signage, and promotional materials.

• Work closely with marketing and content teams to understand campaign objectives and timelines.

• Deliver creative assets within agreed deadlines and campaign schedules.

6. Cross-Functional Collaboration

• Collaborate closely with marketing, content, product, sales, and internal stakeholders to understand creative requirements.

• Convert briefs and business objectives into effective visual and video communication.

• Proactively suggest creative ideas, formats, and approaches to improve marketing communication.

• Manage feedback and revisions efficiently while maintaining creative quality.

• Communicate timelines, dependencies, and creative requirements clearly to stakeholders.

7. Creative Asset Management

• Maintain organized design files, source files, templates, brand assets, and creative libraries.

• Ensure final creative files are properly formatted and ready for digital publishing or print production.

• Maintain version control and ensure that the latest approved creative assets are used across campaigns.

• Build reusable templates and design systems to improve creative production efficiency.

Functional Competencies

• Strong visual design, typography, composition, color, and layout skills.

• Strong understanding of branding and marketing communication.

• Ability to create both static and video-based marketing content.

• Strong creative thinking and ability to translate ideas into compelling visual concepts.

• High attention to detail and strong quality orientation.

• Ability to understand marketing objectives and target audiences, not just aesthetics.

• Strong ability to manage multiple projects and creative requests simultaneously.

• Excellent time management and deadline orientation.

• Ability to work in a fast-paced, high-volume marketing environment.

• Strong communication and collaboration skills.

• Ability to take ownership of creative projects from brief to final delivery.

Technical Competencies

• Proficiency in Adobe Creative Suite, particularly:

  • Photoshop

  • Illustrator

  • InDesign

• Proficiency in Figma or similar design tools.

• Hands-on experience with video editing tools, such as:

  • Adobe Premiere Pro

  • Adobe After Effects

  • DaVinci Resolve

  • Final Cut Pro

  • or similar tools

• Knowledge of motion graphics, animation, transitions, and video composition.

• Hands-on experience with AI-powered creative tools for image generation, video generation, editing, enhancement, mockups, ideation, and creative experimentation.

• Understanding of digital design standards, image formats, video formats, resolutions, aspect ratios, and platform specifications.

• Understanding of print production processes, including preparing artwork for print.

• Ability to optimize creative assets for web, social media, presentations, email campaigns, events, and print.

AI & Creative Technology

The candidate should be comfortable experimenting with modern AI-powered creative workflows.

Experience with tools such as Midjourney, Adobe Firefly, Canva AI, Runway, Kling, ChatGPT, Gemini, or similar AI tools will be valuable.

The candidate should be able to use AI tools to:

• Generate creative concepts and visual directions.

• Create or enhance images.

• Generate or edit video content.

• Create mockups and visual variations.

• Remove or replace backgrounds and objects.

• Improve image and video quality.

• Generate creative variations for campaigns.

• Speed up repetitive design tasks.

• Experiment with new creative formats and production workflows.

AI should be used as a creative accelerator, while the candidate should still demonstrate strong fundamental design judgment and execution skills.

Academic Profile & Experience

• Bachelor’s Degree / Diploma in Graphic Design, Visual Communication, Multimedia Design, Animation, Fine Arts, or a related field.

• 2–4 years of relevant professional experience in graphic design, marketing design, creative design, multimedia design, or a similar role.

• Experience working in a corporate, agency, SaaS, technology, or marketing environment is preferred.

• Demonstrated professional experience in graphic design and video editing.

• Practical experience using AI-powered creative tools.

• Strong portfolio demonstrating a combination of:

  • Marketing and brand design

  • Social media creatives

  • Digital campaigns

  • Presentations and marketing collateral

  • Video editing

  • Motion graphics/animation

  • AI-assisted creative work

Portfolio Requirement

A strong portfolio is mandatory.

The portfolio should demonstrate the candidate's ability to create:

• Marketing and brand creatives

• Social media designs

• Campaign creatives

• Presentations and digital assets

• Website/landing page designs

• Short-form videos

• Promotional or marketing videos

• Motion graphics or animations

• AI-assisted creative work

Candidates should be able to explain the objective, creative approach, tools used, and their individual contribution to selected projects.

What We're Looking For

We are looking for someone who:

• Combines creative thinking with strong execution speed.

• Is equally comfortable working on static designs and video content.

• Understands marketing objectives, audiences, and campaign requirements, not just aesthetics.

• Has strong fundamentals in graphic design and visual communication.

• Can independently take a creative brief from concept to final execution.

• Is comfortable experimenting with AI-powered design and video tools.

• Can use AI to improve creative quality, speed, and experimentation.

• Has strong attention to detail and maintains brand consistency.

• Can manage multiple projects and deadlines without compromising quality.

• Takes ownership and proactively brings new creative ideas and formats.

• Enjoys working in a fast-paced, collaborative marketing environment.

Core Requirements

The following capabilities are essential for this role:

1. Strong Graphic Design Skills

2. Hands-on Video Editing Experience

3. Experience with AI-Powered Creative Tools

4. Proficiency in Adobe Creative Suite

5. Experience with Figma or similar design tools

6. Strong Marketing & Brand Design Portfolio

7. Ability to manage multiple creative projects and deadlines

Why Join Us?

This role offers the opportunity to work at the intersection of design, marketing, video, and AI-powered creative technology.

You will have the opportunity to work on diverse marketing campaigns, experiment with emerging creative tools, collaborate with cross-functional teams, and create visual experiences that directly contribute to the brand and business.

If you are a designer who loves creating, experimenting, editing, and pushing the boundaries of modern visual communication, we would love to hear from you.